Curtis Jones
In my opinion, the magazine advert that has been created by Joel, we went for a hyperrealistic advert style using a real company and their images, a letter was sent to hmv for permission. the colours we used in the advert are the same as used in the album artwork, a group debate we are having is to include a money off voucher in the lower left corner to fill up some space and make it look more professional.
Joel Wright
I think the final advert reflects the genre of the music video. The use of icons to a HMV layout brings the realism to the advert. The use of dark colours in the advert make the pink colours more definitive and allow the viewer to see where the DigiPak art starts and where the image stops. Over all I think that the advert works really well and the voucher would bring customers in to by the final product.
Ryan Moffitt
I think that although the advert is a really nice piece of work that is well designed, it seems a bit crowded and theres to much going on in it. For instance the typographic head seems to be floating and the attached coupon means that your attention is drawn away from the main point of the advert which is to show the album and the artist.
Written by
Joel Wright
Curtis Jones
Ryan Moffitt
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